4 C’s

History of the 4 C’s

“De Beers Launches $157M Marine Mining Vessel” By Michelle Graff

” Walvis Bay, Namibia–De Beers recently launched what it says is the world’s most advanced diamond exploration vessel, a $157 million ship that will search for diamonds off the coast of Namibia……. Walvis Bay, Namibia–De Beers recently launched what it says is the world’s most advanced diamond exploration vessel, a $157 million ship that will search for diamonds off the coast of Namibia.” To read more of this article from National Jeweler CLICK HERE

Created by Nature Vs Lab Grown Diamonds….Whats the Real Story?

Fact: Current technology now allows for a diamond created in a laboratory to form within weeks, versus most naturally occurring diamond forms under very specific environmental conditions of high temperature and pressure, at depths of 87-118 miles, occurring over periods of time from 1 million to 3 billion years. (To this day, the time element blows my mind…don’t you wish diamonds could talk and tell their age?)

Fact: A lab created diamond will not appreciate in value like a diamond that took as much as billions of years to form naturally in nature. Just think about the old saying… supply and demand. Lab created diamonds will likely have less value as they can continuously be produced. Yes, it is true lab created stones are less costly, but you are still talking about spending $3000-$4000 dollars for a fine one carat diamond created by man. My opinion? Real is rare.

Fact: In today’s world you, you the consumer, now have the ability to purchase naturally formed diamonds at prices better than ever. Certification does not tell the whole story. It is so important to see and compare diamonds in person. My famous line is, “does every blonde hair, blue eyed, six foot tall, 120 lbs woman look the same?” Neither does every diamond with matching certification. My Jewel Shop competes with internet pricing offering the confidence, expertise, and full service package (education, appraisal for insurance and perpetual cleaning and inspection) for no additional charge. We are the real deal!

Engagement ring? ✔ Wedding bands? ✔

Wait! There’s more!

My Jewel Shop has an extensive collection of jewelry for the big day… Don’t forget the last minute details including: something borrowed and blue; bridal pendants, pearls, bracelets, and tiaras; cufflinks, tie bars/clips, and tuxedo buttons; bridesmaid gifts; groomsmen gifts; fashion jewelry; mother’s rings; gifts. Happy planning!

I PROMISE YOU WILL NOT FIND A JEWEL SHOP THAT WILL TREAT YOU AS MUCH LIKE FAMILY AS ROB AND LINDA WILL. UNLESS THEY REALLY ARE FAMILY. THEY WILL NOT LET YOU MAKE THE WRONG DECISION, NO MATTER THE COST, AND EVERYTHING WILL BE BEAUTIFUL.”

“….THEY ARE SO REASONABLE WITH PRICE AND SO RESPONSIVE. THEY REALLY WANT TO HELP YOU OUT TO MAKE SURE THAT YOU’RE HAPPY- THEY’RE FANTASTIC…..”

– WEDDINGWIRE.COM